Introduced the song in his radio show. One of the few Christmas songs (along with Winter Wonderland) enjoying some degree of popularity in days before the White Christmas craze (see there). Others still didn't risk their credibility, singing songs about Santa Claus.
Harry Reser [for Deca; vocal: Tom Stacks]
George Olsen Orch. [for Columbia; vocal: his wife Ethel Shutta]
Bing Crosby & The Andrews Sisters [B-side of Jingle Bells]
Cyndi Lauper [with Frank Sinatra]
Alice Cooper [as Santa Claws Is Coming To Town]
J. Fred Coots also wrote the music of Love Letters In The Sand.